Annika Schneider | Portfolio
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Suraj Wine

_SURAJ
[ >Indian culture meets Western shelf display. ]

</OBJECTIVE>

:Create three designs for three different types of wines and shapes of bottles, one of which is high-end.

</BRIEF>

:Spotting a market gap in wines that go well with traditional, spicy Indian food, Suraj was established in Kashmir, India and produces authentic Indian wine.

</APPROACH>

:The design and colors, together with ornamental, elaborate gold foil details, suggest Indian culture and its rich traditions and history. The three distinct designs are inspired by classic Indian henna patterns that are adapted to that style. These wines find a balance between elaborate Indian culture and western shelf display. Laser-cut coasters and accessories complete the wine trio.