[ YOUR EYES TRICK YOUR MIND. ]
:Create an experimental coffee table book around the subject in the area of natural sciences.
:The overall look & feel refers back to the field of biology. Typographic messages are hidden behind design elements, emphasizing the strength of optical illusions while the content of the book provides an overview of optical illusions, before delving into some history and putting existing visuals under the microscope. This information is supported by erratic forms of typography combined with small details, while illustrations help emphasize the intensity even more and get a better understanding of the relationship of our eyes and brain.